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Mastering today’s Buyer’s Journey is the Secret to Win in B2B Marketing - Mark Donnigan Interview

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The B2B buying process can be lengthy and complex, with multiple decision-makers and stakeholder groups involved. This can lead to long sales cycles and a lower win percentage for businesses. However, by understanding and catering to the needs of the buyer throughout the journey, B2B marketers can decrease sales https://mark-donnigan-startup-mar43219.thechapblog.com/19864800/b2b-marketing-interview-with-mark-donnigan-startup-marketing-consultant

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