Here’s how they differ. Per traditional RTB, the program evaluates bid requests from advertisers sequentially — if Buyer 1 doesn’t meet the floor price, the request moves on to Buyer 2, and so on, until the floor price is met. Dynamic Bidding: AI-powered bidding algorithms will dynamically adjust bids Per https://lukasdshui.targetblogs.com/28296668/i-principi-fondamentali-della-retargeting